Website Design Kickoff Help us get to know what you love, like, and can't stand when it comes to your business's design. We want to know your style, and your vision before we start designing. Expect this to take about 30 minutes. Let's get started! PhoneThis field is for validation purposes and should be left unchanged.About Your BusinessLet’s start with the basics so we can hit the ground running.Your Name(Required) First Last Business Name(Required)Email Address(Required) Who is your ideal customer?Example: “Homeowners aged 35–55 renovating their kitchen and wanting quality craftsmanship without big-box store pricing.”What makes you different from your competitors?Example: “We’ve been family-owned for 25 years, offer a lifetime warranty, and every project gets a dedicated project manager.”Brand & Visual IdentityTell us about the look and feel you’re going for.How should your website FEEL? (Select all that apply)(Required) Bold & Confident Clean & Professional Warm & Friendly Modern & Innovative Trustworthy & Established Energetic & Dynamic Pick the words that best describe the impression your site should make on a first-time visitor.Describe your brand in 3 words(Required)Example: “Reliable. Bold. Family-first.”Any colors you absolutely do NOT want on your website?Example: “No pink or purple — we want to stay professional and industrial.”Overall, do you prefer a light or dark website?(Required) Light — white or light backgrounds with dark text Dark — dark backgrounds with light text Somewhere in between No preference — surprise me Design InspirationBelow are 8 real business websites covering different styles. Click each link to take a quick look, then give us your gut reaction. There are no wrong answers — your reactions help us understand your visual style.Site 1 — Bold & Editorialhotel-bollwerk-immenstadt.de/en →A boutique lifestyle hotel in Germany. Bold full-bleed photography, strong typography, confident personality.Your reaction to Site 1 (Bold & Editorial): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 2 — Athletic & Hero-Drivenjasonjoseph.ch/en/the-athlete →A Swiss Olympic hurdler’s personal brand site. Big imagery, dramatic storytelling, visually striking.Your reaction to Site 2 (Athletic & Hero-Driven): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 3 — Warm & Heritagebiobausewein.de →A family-owned organic winery in Germany. Earthy, nature-driven, genuine family business feel.Your reaction to Site 3 (Warm & Heritage): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 4 — Mission & Story-Ledwww.faceforwardintl.org →A nonprofit with real survivor stories. Photography-forward, emotional, human-first layout.Your reaction to Site 4 (Mission & Story-Led): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 5 — Industrial Product B2Bwww.ultimaxbelts.com →An ATV & powersports belt manufacturer. Functional, product-forward, clean industrial layout.Your reaction to Site 5 (Industrial Product B2B): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 6 — Warm Professional Servicewww.pomdental.com →A small family dental practice in Arizona. Friendly, trust-building, approachable service business feel.Your reaction to Site 6 (Warm Professional Service): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 7 — Clean & Portfolio-Ledstudio56.com.au →An architectural drafting firm in Australia. Minimal layout, big project imagery, modern and professional.Your reaction to Site 7 (Clean & Portfolio-Led): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Site 8 — Corporate & Trust-Firstmcintyreproperty.com.au →A real estate agency in Australia. Testimonial-heavy, clean layout, credibility-focused.Your reaction to Site 8 (Corporate & Trust-First): ❤️ Love it — this is the direction I want 👍 Like it — there are elements I like here 😐 Neutral — not really my style 👎 Not for me — I don’t want this look Describe what you liked or didn’t like in your own words.Example: “I liked the big photography on site 1 but found site 3 too earthy. I want something professional but not stiff.”Content & MessagingHelp us understand what your website needs to say and do.What is the #1 action you want visitors to take?Example: "Request a quote", "Call us", "Buy a product", "Book a consultation"Your elevator pitch — describe your business in 1–2 sentences.Example: “We help utility companies protect field workers from dog bites using a proven device and training program — zero reported bites when used correctly.”What are the top 3 things every visitor should know about your business?Example: “1. In business 25 years. 2. Lifetime warranty. 3. Family-owned.”Anything else we should know before we start designing?Competitors to be aware of, things your last website did wrong, specific features you need, or anything else on your mind.